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Customer Relationship Management(CRM)
This module manages customer interactions, sales pipeline, marketing campaigns, and customer service to enhance relationships and optimize business growth.
By biCanvas
Category
Module Of Infrastructure
Last Update
20/12/2022
Language
English
Terms
View Term & Condition
Description
About Module
This module centralizes customer data, interactions, and transactions. It facilitates sales pipeline management, customer service, and marketing automation. By providing insights into customer behaviors and preferences, it enables personalized engagement strategies, stronger customer relationships and improving overall satisfaction and retention rates.
Key Features Of Module
Customer Contact Management
Store and manage customer contact details, interactions, and preferences in a centralized database.
Sales Pipeline Management
Track sales opportunities from lead generation to closing deals, with visibility into each stage of the sales process.
Marketing Campaign Management
Plan, execute, and analyze marketing campaigns to target and engage prospects and existing customers effectively.
Customer Service and Support
Manage customer inquiries, issues, and support tickets, ensuring timely resolution and customer satisfaction.
Integration Capabilities
Seamlessly integrate with other ERP modules for comprehensive business data management.
Analytics and Reporting
Generate insights through reports and analytics on sales performance, customer behavior, and campaign effectiveness.
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